Digital Specialist
Cooper People Group
Marketing & Communications · Full-time
Grand Rapids, MI, USA
Posted on May 5, 2026
About Deksia
For over 20 years Deksia has been a strategic marketing agency serving small and medium-sized businesses across industries. Deksia builds strategic marketing systems built on brand archetypes, aligned creative, and clear metrics to help businesses grow with purpose and performance. While Deksia's work improves the larger communities of its clients, it also provides a path for professional and personal growth for its employees. We do this work through our core values of:
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Support Our Community
- We show up for our team, our clients, and our communities because good marketing starts with good relationships.
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Strive to Be and Do Our Best
- We take pride in our craft, push ourselves to grow, and hold each other to high standards because how we do anything is how we do everything.
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Make It Fun
- We believe in great work and enjoying the process, celebrating wins and laughing along the way.
The Opportunity
Are you someone who geeks out over campaign data, knows how to squeeze more performance out of a Google Ads account before lunch, and can translate that into a clear story for a client? Deksia is looking for a Digital Specialist to shape digital strategy and execute paid media, search, email, and analytics across a portfolio of clients. In this role you will build campaigns, analyze performance, guide content direction in real time, and bring recommendations to the table for our clients. If you love variety, autonomy, and want to do meaningful work, you will thrive in this collaborative agency environment that leads with kindness.
What You'll Do and What You'll Bring
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2+ years of hands-on experience to build, launch, and actively manage paid media campaigns across platforms like Meta, Google Ads, and LinkedIn (bonus if you've worked in OTT and TikTok).
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Own and execute SEO/AEO/GEO strategies that drive results using tools like Google Search Console and SEMrush, and staying current on what's changing in search.
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Have an analytical, data driven mindset to monitor and analyze performance across all channels, identify trends and opportunities, and share feedback for improvement
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Be comfortable communicating with clients to discuss digital strategies, report on progress, and provide actionable recommendations
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Build and run email campaigns end-to-end, using platforms like Mailchimp, HubSpot, or Klaviyo to drive engagement
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Enjoy collaborating across teams such as creative and content and showing up as a proactive partner who follows through and looks for ways to improve outcomes
What You'll Get
Here's what you can expect:
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Ownership and autonomy in your work and variety across industries that keeps you sharp with opportunity for growth
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Benefits including the option of company paid health coverage for yourself
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Simple IRA with a 3% company match to invest in your future
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Unlimited PTO to refresh and recharge when needed
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A great, culture-first team in a collaborative, energetic environment
Want to learn more? Apply today and let's talk!
Deksia is an equal employment opportunity provider. Any qualified candidate is welcome to apply, regardless of race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Cooper People Group is an equal opportunity employer.
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